Here’s a crucial example of what to avoid when issuing a public apology.
ZackRawrr, known as Asmongold, is a well-known YouTuber and live streamer. He initially gained popularity through his gaming videos centered on World of Warcraft, but has since broadened his content to include general social commentary. Recently, Asmongold has faced significant criticism after making inflammatory remarks regarding the Israel-Palestine situation, and his subsequent apology only exacerbated the fallout.
Asmongold Criticized for Racist Comments on Palestine
On October 14 during a live stream, a discussion about the Israel-Palestine conflict took a turn when Asmongold expressed his strong anti-Palestinian sentiments. He made headlines by declaring he does not “give a f*ck” about the Palestinian people, even dismissing the tragedy of genocide occurring in the region, stating he wouldn’t “cry a f*cking river” over it. He went on to claim that Palestinians stem from an “inferior culture that is horrible.”
Asmongold on the genocide in Gaza “I don’t give af, they’re terrible people””They come from an inferior culture”pic.twitter.com/4kbEy0UYm2
— Hasanabi productions (meme account) (@HasanabiProd) October 14, 2024
He further elaborated on his perspective by asserting that Palestinian culture “kills people for their identity and is in direct opposition to Western values.” As such, he considers their culture “inferior in all aspects.”
The backlash was swift, with viewers and other streamers expressing their outrage. Many called for Twitch to take definitive action against Asmongold, arguing that someone with such views should not be allowed a platform. Others expressed disappointment but claimed it was not surprising, referencing Asmongold’s history of controversial statements.
@Twitch @TwitchSupport I’m begging you to distance yourself from this individual. I do not want to share a platform with this person.
— Miller Ross (@mmmmmmmmiller) October 14, 2024
Asmongold Responds to Backlash with Statement on Racist Comments
In light of the backlash, Asmongold took to his X account to share his thoughts. He admitted to being “too much of an asshole” in his comments about Palestine. Yet, rather than provide a heartfelt apology, he simply remarked, “My bad.”
In his post, he managed to criticize Palestinians once again, stating, “Of course, no one deserves to have their life shattered, even if they possess views I find regressive.” He concluded by assuring his followers that he would strive to do better.
Looking back, I was way too harsh regarding the Palestine issue. My bad. No one deserves life to be wrecked, even if they hold regressive views. You all deserve more than me saying stupid things like that; I’ll improve.
— Zack (@Asmongold) October 15, 2024
In response to a follower who noted that Asmongold had broken his own guideline of never apologizing, he mentioned that he is willing to apologize if he genuinely thinks he’s done wrong.
I’m fine with apologizing when I really believe I’m wrong. The countless times I’ve received hate without apologizing should be evidence of that.
— Zack (@Asmongold) October 15, 2024
However, Asmongold’s statement was met with skepticism. Many criticized him for not genuinely apologizing; they argued he merely acknowledged his harshness without expressing actual remorse. Some believed his comments were born from a desire to protect his public image.
This is a lame PR move. I bet you’ll recycle the same nonsense in a week.
— M1das (@M1das_OW2) October 15, 2024
Others revisited a tweet from 2023, where Asmongold remarked that it was “odd as f*ck” for individuals without relevant background knowledge to unnecessarily opine on the Israel-Palestine conflict. Critics highlighted the apparent hypocrisy in his recent comments.
1 year ago, by the way pic.twitter.com/PVDAb4wPjM
— From?? (@Hakuji_03) October 15, 2024
Twitch Suspend Asmongold Due to Racist Anti-Palestinian Remarks
In the wake of the criticism, Twitch has reportedly suspended Asmongold’s “Zackrawrr” account. However, his primary account, “Asmongold,” remains active. The suspension isn’t permanent and is expected to last for 14 days.
Asmongold is suspended from Twitch for 14 days, according to informed sources.
— Rod Breslau (@Slasher) October 15, 2024
Asmongold primarily streams on his “Zackrawrr”channel, which is where he made these controversial comments, likely prompting the temporary suspension of that account. At the time of this writing, there has been no follow-up statement issued by Asmongold regarding the incident.
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