Bollywood’s $140M Horror Franchise Announces MCU-Inspired Release Schedule for 8 Sequels and Spinoffs

Bollywood’s $140M Horror Franchise Announces MCU-Inspired Release Schedule for 8 Sequels and Spinoffs

Maddock Supernatural Universe Set for Major Expansion

The Maddock Supernatural Universe is on the brink of an exciting expansion. This Bollywood horror-comedy franchise began its journey with the release of Stree in 2018, a tale of love entangled with a vengeful supernatural entity in the town of Chanderi. Following this, Bhediya hit the screens in 2022, introducing audiences to the world of lycanthropy. Upcoming projects Munjya and Stree 2, both slated for 2024, promise to continue this captivating narrative with new terrors—the sinister marriage-seeking spirit in Munjya and the headless menace in Stree 2. Collectively, these films have amassed over $140 million globally, showcasing the franchise’s growing popularity, with Stree 2 notably ranking as the sixth highest-grossing Bollywood film to date.

According to a report by Variety, Maddock Films has thrilling plans to roll out eight new sequels and spinoffs from 2025 to 2028. This extensive lineup, reminiscent of the Marvel Cinematic Universe (MCU), will feature both original stories and sequels, including Bhediya 2 in 2026 and Stree 3 in 2027. The cinematic journey will commence with the new Ayushmann Khurrana-led vampire feature, Thama, culminating with an epic two-part crossover event, Mahayudh. The complete movie schedule is outlined below:

Title

Release Date

Thama

October 17, 2025

shakti shalini

December 31, 2025

Bhediya 2

August 14, 2026

The field

December 4, 2026

Street 3

August 13, 2027

Mahamunjya

December 24, 2027

First great battle

August 11, 2028

Doosra Mahayuddha

October 18, 2028

Insight from Maddock Films Chief Dinesh Vijan

Dinesh Vijan, head of Maddock Films, expressed his enthusiasm about the franchise’s cultural resonance and its growing global appeal. He emphasized that the franchise is only just beginning to explore its potential:

Our mission at Maddock has always been to innovate and entertain. We’ve crafted compelling characters that resonate with audiences, grounded in India’s rich culture and heritage. This deep connection has made our stories not just relatable, but also meaningful. Also, with a passionate and devoted fanbase, we’re now setting the stage for something even bigger: a cinematic universe that brings unforgettable characters and their stories to life like never before. We can’t wait to take audiences on this journey through 2028 and beyond – and we are just getting started.

Implications for the Maddock Supernatural Universe

Emerging as One of India’s Leading MCU-Style Ventures

A man with a scared expression in Stree

The Maddock Supernatural Universe is strategically positioning itself akin to the MCU, with a well-planned release schedule for its Indian horror entries and substantial character crossovers planned for culmination phases. Besides introducing new narratives, the franchise aims to attract star power, with Ayushmann Khurrana headlining Thama. Furthermore, reports from Pinkvilla indicate that Alia Bhatt, a celebrated talent from films like RRR and Brahmāstra, is in discussions to star in the upcoming Chamunda.

Khurrana, recognized for his remarkable roles in hits such as Dream Girl and Badhaai Ho, was honored by Time magazine as one of the 100 Most Influential People in 2020.

Evaluating the Future of the Maddock Supernatural Universe

Success Remains Uncertain

A woman with a demonic face bites Vicky's finger in Stree 2

While the Maddock Supernatural Universe is set for a thrilling future, its ability to sustain success akin to Stree 2 is yet to be determined. Although Munjya performed well at the box office, grossing ₹132.13 crore against a ₹30 crore budget, only Stree 2 achieved Marvel-like success at ₹874.58 crore worldwide. In contrast, Bhediya fell short, generating just ₹90 crore and only just recouping its ₹60 crore budget. As the franchise launches its ambitious slate, it must nurture audience goodwill towards its subfranchises while relying on a collective uplift for consistent victories.

For more details, refer to sources: Variety & Pinkvilla.

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